Selected work

Three illustrative projects. One aim: make a business easier to recognise, launch and run.

An identity with room to grow

An identity with room to grow

The brief: turn scattered visual ideas into a usable identity. A wordmark, colour palette, typography and reusable layouts bring print and digital materials into one system.

Brand identity · concept project

Result
A coherent toolkit the business can use across its website, stationery and social posts.
Everyday launch toolkit

Everyday launch toolkit

The brief: launch with a joined-up campaign. Editable social layouts, a content planner and promotional graphics carry the same message from first announcement to launch day.

Launch assets · concept project

Result
A reusable campaign kit, so the next post starts from a template instead of a blank page.
A quieter visual direction

A quieter visual direction

The brief: bring calm and clarity to a growing brand. A restrained palette, considered typography and coordinated printed materials establish one recognisable visual direction.

Art direction · concept project

Result
A consistent look across packaging and print, with clear rules for future materials.

How it works

Tell us where you are heading

Share your business, audience, current materials and the change you want to make.

Explore a focused direction

Review the proposed visual route with context, then refine the agreed approach.

Launch with usable files

Receive the agreed assets, a short usage guide and a clear handover.

About Luma Design Studio

About Luma Design Studio

Luma helps independent businesses turn a loose collection of ideas into a consistent visual identity. Work can include the identity itself, launch assets and practical templates that are easy to use day to day. Every project starts with a written scope, milestones and an agreed handover.

Good to know

Start a conversation

Share the result, scope, budget and timing you have in mind.

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